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Sales Manager, PA

Green Thumb Industries
United States, Pennsylvania, Steelton
Oct 10, 2025

This role will involve travel all around PA to support the individual AEs in their respective territories.


The Role

Green Thumb is seeking a talented Sales Manager to oversee our growing Pennsylvania cannabis program. As a Sales Manager, you will be responsible to ensure we meet and exceed our distribution targets and revenue growth targets. As a process manager you will be responsible for maximizing our sales team potential, influencing and educating our customers, developing sales & production strategies, maintaining budget/sales forecasts and manage the overall execution of the sales plan. You thrive in a growth, gritty environment and aren't afraid to roll up your sleeves and dive in. This role is best suited for an extroverted go-getter who doesn't mind phone calls, driving and ample facetime. You will be in dispensaries often interacting with a variety of clientele. Above all, you will embody Green Thumb's people first culture.


Responsibilities

  • Oversee all functions of the sales lifecycle including sales forecasting, direct relationship management and development, negotiation of buying agreements and lead conversion, deal evaluations and approvals


  • In partnership with Sales Director, develop annual and quarterly revenue plans, prepare monthly sales reports by product and channel to evaluate brand and product performance and develop annual and quarterly sales plans.


  • Ensure stores have proper inventory levels through sales tools, smart communication and in-store visits


  • Understand and provide insights on sales drivers and recommend new opportunities to drive incremental growth


  • Manage established team of Account Executives (4). Responsible for their development along with meeting Revenue and Margin goals.


  • Partner with Finance and Operations on the following activities: forecasting activities, developing revenue targets, budgeting and developing sales operations processes and compensation plans.


  • Monitor the market to observe emerging trends and competition.


  • Work with Branding and Marketing teams to develop advertising strategy and promotional activities.


Qualifications

  • 4+ years of outside sales preferably in consumer packaged goods (food & beverage, preferred)
  • Knowledge of cannabis industry, regulations, market trends and competition highly preferred
  • Demonstrated experience of exceeding sales quotas
  • Proven ability to build and execute a sales strategy to generate and develop new business
  • Experience of P&L and budget management
  • Working knowledge of Microsoft Office tools
  • Experience working in sales management systems (i.e. Salesforce)
  • Highly motivated, self-directed, innovative and able to work independently or among teams with keen judgement, common sense and resourcefulness
  • Adapts and thrives in a demanding, fast-paced environment
  • Possesses a high level of critical thinking
  • Operates with a high level of professionalism and integrity, including dealing with confidential information
  • Must understand and comply with the rules, regulations, policies, and procedures of Green Thumb
  • Must have a solid understanding of the Cannabis laws, rules and regulations and passion to further their understanding and knowledge of the industry and the laws.
  • Experience leading and motivating a team.
  • Bachelors degree preferred



Additional Requirements

  • Must passany and allrequired background checks
  • Must be and remain compliant with all legal or company regulations for working in the industry
  • Must possess valid driver's license
  • Must be a minimum of 21 years of age
  • Must be approved by state badging agency to work in cannabis industry

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