MedTech Strategic Marketing Director

Phillips Medisize is seeking a Strategic Marketing Director, MedTech, to join our Global Strategic Marketing organization in Hudson, WI. This role is integral in supporting B2B commercial and marketing strategies aimed at driving growth within our contract development and manufacturing organization (CDMO) MedTech business, which includes a combination of CDMO services and fiber and copper interconnect products that power medical innovations. As part of a scaling high-performance team, this position provides an exciting opportunity for an innovative and strategic marketer keen on driving change, developing sales enablement tools, and cultivating and actioning strategic insights within a dynamic, growth-oriented culture.

Additionally, our MedTech business is highly technical (e.g., largely sub-assemblies for devices like continuous glucose monitors and EP catheters) so this leader will need to combine a business strategy and technical mindset to cultivate and deploy actionable insights to grow this business, while also leading and coaching the MedTech Segment Marketing team.

From discovery to delivery, the world's leading MedTech, pharmaceutical and in vitro diagnostic companies trust Phillips Medisize to help them design and commercialize lifesaving and enhancing technologies and therapy solutions. We are a privately held CDMO, and our 6,000+ employees collaborate with industry leaders and innovators across three continents and 30 development and manufacturing sites to design, engineer and manufacture medical devices, drug delivery systems and diagnostic tools that save and improve the quality of life for millions of patients annually.

• Lead and develop the MedTech Segment Marketing team, which currently includes one remote-based direct report but may include additional team members as the organization continues to grow in future years.
• Lead the development and implementation of the annual five-year strategic plan for MedTech in collaboration with the MedTech Segment Leader and your Marketing team.
• Collaborate with the MedTech Segment Leader, your Marketing team and Sales leaders to develop and execute strategic programs and sales enablement tools to effectively communicate our "right to win" for specific focused accounts and growth markets, such as electrophysiology and continuous glucose monitors.
• Utilize primary and secondary research to inform market assessments and strategic decisions.
• Capture, synthesize and share actionable insights including industry, customer and competitive intelligence.
• Collaborate with the MedTech segment sales team to support account planning and champion segment needs.
• Partner with the Integrated Marketing Communications Team to develop sales enablement tools, marketing plans and assets.
• As the MedTech market and customer subject matter expert, own and develop sales enablement materials in collaboration with R&D, manufacturing and other engineering experts across the organization.
• Create and maintain buyer personas and customer journeys to guide integrated marketing campaigns.
• Refine and advocate for the MedTech segment value proposition.
• Contribute to M&A assessments in collaboration with MedTech segment leadership, subject matter experts and Molex Corporate Development team

• Bachelor's degree in marketing, business, biomedical engineering or related fields.
• 10+ years of experience in upstream and downstream global B2B marketing, strategic marketing, product marketing, R&D marketing or biomedical engineering within the medical device industry OR master's degree in business, marketing, communications or related fields with 3-5 years of relevant experience.
• 3+ years of experience leading, building and coaching teams.
• Direct experience with developing, executing and leading 5- or 3-year annual strategic plans and driving the marketing execution components of those plans.
• Hands-on experience and comfort in crafting impactful messaging and sales enablement materials.

• Experience within the medical device or medtech industry.
• Track record of developing and executing impactful go-to-market strategies with B2B enterprise customers.
• Direct experience with primary and secondary research methodologies and data analysis.
• Understanding of the medtech CDMO industry or how leading medical device companies design, develop and deploy devices.
• Experience collaborating with medical device R&D and/or Sourcing/Procurement leaders.