Sales Productivity Specialist
A Sales Productivity Specialist is a critical field-based role dedicated to driving growth, enhancing sales effectiveness, and optimizing customer engagement. Serving as a key liaison between front line teams and leadership, this role focuses on identifying performance gaps, refining skills, and reinforcing best practices to improve execution. The Sales Productivity Specialist is responsible for assigned districts and acts as a support liaison to district and regional managers.
Position Responsibilities:
Behavioral Adoption
- Act as a sales SME; Spending 80% of their time in the field; Observing sales and service behaviors to support regional sales performance.
- Partners closely with retail bank colleagues providing hands on coaching, real-time feedback, and actionable insights to elevate sales effectiveness.
- Partners with District Managers to drive sales success through joint observations and ongoing feedback.
- Effectively embraces a growth mindset, approaching obstacles as opportunities to learn and improve. This role is accountable to the prioritization of the execution of key behaviors, focused on performance improvement and sustainability.
- Serves as a key support resource, ensuring teams are equipped to uncover customer needs, deliver tailored solutions, and create exceptional customer experiences.
- Responsible for reinforcing best practices, strategic engagement techniques and tactics in the field to enhance customer interactions and drive business growth.
- Models and reinforces consultative sales behaviors including execution and improvement of Signature Behaviors.
- Leverages data driven insights to collaborate and assist in refining banking center execution to help drive performance and continuous improvement and adoption.
Growth & Productivity
- Supports district financial results by executing strategies that drive acquisition, expansion, and banker productivity, with impact measured through banking center visit effectiveness and scorecard performance.
- Reinforces a growth mindset of an achievement focused sales culture
- Improves trends by mitigating gaps in district sales results
- Leverages established sales reporting to identify performance needs, coaching opportunities, or further enablement needs for the sales team.
Partnership & Collaboration
- Act as a liaison between the sales team and sales leaders to facilitate regular and organized feedback loops.
- Work closely with District Managers in alignment to ensure consistent execution of sales strategies, support and reinforce established District Manager sales routines.
- Partners with District Managers and Banking Centers to ensure consistent execution that leads to balanced performance across the team.
Sales Process Improvement and Execution
- Observes and evaluates sales processes and activities to identify bottlenecks, inefficiencies, and opportunities for improvement.
- Assesses adoption and use of enablement tools and resources.
- Provides recommendations to streamline processes for new tools or strategies.
- Supports early adoption by playing a key role in testing and refinement, providing valuable feedback of in-field effectiveness to enhance implementation before broader rollout.
Continuous Improvement Mindset
- Proactively propose and pilot improvements to the bank's sales enablement approach.
- Continuously seek feedback from sales team members and stakeholders to refine enablement tactics and drive ongoing improvements in productivity and performance.
Position Qualifications:
- Bachelor's degree from an accredited university in Business, Finance, or a related field OR 4 years relevant industry experience in a customer service, sales, or financial institution role
- 5 years of experience in sales enablement, a sales support role, preferably in the financial services or banking sector
- 3 years Hands-on experience in a banking sales environment and understands the nuances of banking clients and products
- 3 years of experience directly supporting a sales team is important -- for instance, experience in analyzing sales performance, facilitating training, role play, etc.
For candidates hired in the state of California the expected salary/On-Target Earnings (OTE) range for the role is currently:
- California - $85,000 - $152,500 Annually
Salary Range(s) is subject to change. Comerica Bank takes several factors into account when determining individual starting pay. These include but are not limited to position, grade level, location/metropolitan area, skillset, and peer compensation. Comerica Bank considers the employer's work location to determine the pay range. About Comerica
We know our employees are critical to our overall success and we are dedicated to investing in their future. One of the ways we do this is to offer a comprehensive Total Rewards package designed to recognize and reward individual performance, as well support health, well-being, development and security for our colleagues and their family. Total Rewards consists of cash compensation, development and flexible benefit programs designed to meet individual needs today and in the future. Your salary will be commensurate with your work experience and our programs are reviewed regularly to ensure each remain competitive. We are proud to offer benefits such as health and welfare programs, strong retirement benefits, and generous paid time off programs. You and your eligible family members, including domestic partners and their children, can participate in medical, dental, and vision benefits, 401(k) and pension, income protection benefits such as life insurance, AD&D, and supplemental health programs to offset unexpected health care expenses. We also have a variety of time off programs for things like vacation, sick time, disability, and parental leave. Eligibility for some programs varies based on employment status and tenure.
Upon offer, Comerica conducts a comprehensive background and fingerprint check. Your fingerprints will be used to check the criminal history records of the FBI and may be subscribed in the FBI's Record of Arrest and Prosecution Background ("RAP Back") service, which provides ongoing notification to the Company of any updates to your criminal history.
NMLS certification requirement: where applicable, a favorable background check screening, credit check, fingerprint check, and NMLS certification is required in accordance with the SAFE Act.
Comerica Incorporated (NYSE: CMA) is a financial services company headquartered in Dallas, Texas, and strategically aligned into three major business segments; the Commercial Bank, the Retail Bank, and Wealth Management. Comerica's colleagues focus on relationships, and helping people and businesses be successful. In addition to Texas, Comerica Bank locations can be found in Arizona, California, Florida and Michigan, with select businesses operating in several other states, as well as in Canada and Mexico.
Comerica is proud to be an Equal Opportunity Employer - disability/veteran.
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Comerica Bank
$85,000 - $152,500 Annually
life insurance, parental leave, paid time off, sick time, 401(k)
Aug 20, 2025