Global Marketing Director, Primary Hips

What will you be doing?

• With assistance from the respective marketing and R&D teams, develop business cases for future product development, roadmaps and vision.
• Partner with business, development, and PMO teams to ensure key milestones are met throughout the projects, including milestones, resources, and budgets.
• Establish market and product requirements for products developed under the partnership, including product positioning, value proposition, business models and pricing.
• Manage interactions with key opinion leaders, including focus groups, usability studies, cadaver labs, and initial clinical cases related to the products developed.
• In close collaboration with the product, medical education, sales, marketing, regulatory affairs, and clinical teams, establish and continuously improve the syllabus, content, delivery model, and teaching faculty to deliver world class training programs for both internal and external audiences.
• Understand competitive and emerging technologies and their impact on robotic surgery and the digital OR.
• Lead the global launch of state-of-the-art hip stem products designed to gain market share
• Oversee development and implementation of enabling technologies such as 3D pre-operative planning
• Drive personalized care solutions that help surgeons plan procedures and predict patient outcomes
• Collaborate with Robotics and Enabling technologies team to work within Launch Excellence frameworks for the upcoming launch of new hip robotics delivery systems within the next 12-18 months
• Collaborate with Enabling Technologies team on integrated product solutions
• Define high-level strategy for the global hips franchise
• Drive global product planning, annual expense budgeting, and forecasting
• Allocate franchise resources effectively
• Conduct market research
• Develop clinical and publication strategy planning

What will you need to be successful?

• 7+ years of professional experience is required.
• Upstream product management experience in the orthopedic / medical technology field.
• Proven ability to effectively position, message, and negotiate product requirements with the engineering team.
• Experience in the development of business cases, return on investment and key performance indicators for new products.
• Direct team management experience is required.
• Experience with surgical enabling technologies and/or robotics preferred
• Strong understanding of surgeon needs and clinical workflows
• Proven track record of cross-functional leadership
• Global marketing experience
• Bachelor's degree, preferably in a business or engineering discipline.
• Ability to frame complex or ambiguous business opportunities in a simple, impactful manner for audiences of diverse backgrounds, including senior leaders and non-financial partners.
• Proven ability to influence cross-functional teams without formal authority. This includes the ability to work well in bridging communication between engineering, marketing, sales, and customers.
• Capacity to manage multiple projects with shifting priorities.
• Intellectual curiosity and self-motivated.
• Excellent analytical skills.
• Travel required (domestic and international) - 40%
• Position may require attendance at surgical procedures
• Must be comfortable in clinical settings

You Unlimited.

• Inclusion, Diversity and Equity - We are committed to welcoming, celebrating and thriving on Diversity! Learn more about Employee Inclusion Groups on our website (https://www.smith-nephew.com/)
• Your Future: 401K Matching Program, 401k Plus Program, Discounted Stock Options, Tuition Reimbursement
• Work/Life Balance: Flexible Personal/Vacation Time Off, Paid Holidays, Flex Holidays, Paid Community Service Day
• Your Wellbeing: We offer Medical, Dental, Vision, Health Savings Account (Employer Contribution of $500+ annually), Employee Assistance Program, Parental Leave, Fertility and Adoption Assistance Program
• Flexibility: Hybrid Work Model (For most professional roles)
• Training: Hands-On, Team-Customized, Mentorship
• Extra Perks: Discounts on fitness clubs, travel and more!
• The anticipated base compensation range for this position is $158,000 - $195,000 USD annually. The actual base pay offered to the successful candidate will be based on multiple factors, including but not limited to job-related knowledge/skills, experience, geographical location, and internal equity. It is not typical for an individual to be hired at the high end of the range for their role at Smith + Nephew. Compensation decisions are dependent upon the facts and circumstances of each position and candidate. In addition to base pay, we provide competitive bonus and benefits, which include medical, dental, and vision coverage, 401k, tuition reimbursement, medical leave programs, parental leave, and generous PTO, paid company holidays annually and 8 hours of Volunteer time and a variety of wellness offerings such as EAP

Smith+Nephew provides equal employment opportunities to applicants and employees without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability.